EM145M44

Programme
PGE
Entrepreneurship
UE
Stratégie et changement
Semestre
A
Discipline
Sales management / Negotiation
Volume horaire
24 H
Nombre de places
35
Ouvert aux visitants
Oui
Langue
EN
Responsable
Eric SCHENK


Contribution pédagogique du cours au programme

LEARNING GOAL 1 : Students will master state-of-the-art knowledge and tools in management fields in general, as well as in areas specific to the specialized field of management.

Students will identify a business organization’s operational and managerial challenges in a complex and evolving environment.
Students will understand state-of-the-art management concepts and tools and use them appropriately.
Students will implement appropriate methodologies to develop appropriate solutions for business issues.
LEARNING GOAL 4: Students will study and work effectively in a multicultural and international environment.
Students will demonstrate written and oral competency in two foreign languages.

Descriptif

Innovations are generally regarded as prerequisites for the long-term survival of companies. This assumption, however, is not a new phenomenon but has been present since the dawn of economic activity. In the framework of innovation research, the past decades have offered a number of insights regarding successful innovation management. Nevertheless, many companies fail in practice. The main problem lies in the unpredictability of the future. The main goal of this lecture is to present methods and instruments through a strategic innovation perspective, which would enable a company to prepare better for and face the unknown and ambiguous future. First of all, the interplay of innovation (in the sense of new products or new services) and an appropriate strategy increases the probability of future success. Thus, innovations can be compatible with the existing strategy and, at the same time, bring about a new strategy. If strategy is considered a starting point for innovations, employing strategic innovation (in other words, an innovative strategy) makes it also possible to reach new markets with already existing products and services.

Organisation pédagogique

Face-to-face

- Lectures

In group

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Interaction

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Others

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Objectifs pédagogiques

Cognitive domain

A l'issue du cours, l'étudiant(e) devrait être capable de / d'...
  • - (niv. 2) Recognize the importance of innovation management
  • - (niv. 3) Use methods and instrument through archetype of innovation perspective
  • - (niv. 3) Prepare an innovative strategy . innovations are generally regarded as prerequisites for the long-term survival of companies
  • - (niv. 3) Apply the main concepts of innovation in a perspective of Business Plan creation

Affective domain

A l'issue du cours, l'étudiant(e) devrait être capable de / d'...
Aucun affective domain n'a pour le moment été associé à ce cours.

Objectifs de développement durable abordés

Aucun objectif de développement durable n'a été coché.

Plan / Sommaire

Introduction Innovation in a knowledge-based economy Chapter 1 Understanding innovation and its determinants Chapter 2 Organizing the innovation process Chapter 3 Innovation and strategy Chapter 4 Managing creativity

Prérequis nécessaires

Connaissances en / Notions clés à maîtriser

Basic economic concepts and strategy
None

Supports pédagogiques

Mandatory tools for the course

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Documents in all formats


- Newspaper articles
- Case studies/texts

Moodle platform

Aucun élément de cette liste n'a été coché.

Software

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Additional electronic platforms

Aucun élément de cette liste n'a été coché.

Bibliographie recommandée

Ouvrages principaux

Afuah A. (2003), Innovation Management, Oxford University Press. Freeman C. et Soete L. (1997), The economics of industrial innovation, 3ième éd. London, Pinter. Schilling M. (2003), Strategic Management of Technological Innovation, McGraw-Hill. Tidd J., Bessant J. et Pavitt K. (1997), Managing innovation: integrating technological market and organizational change, john Wiley and sons. Teece D., (2000), Managing intellectual capital, Oxford University Press. Chesbrough (2003), Open innovation: The new imperative for creating and profiting from technology, Harvard Business School Press, Boston. Christensen C. M. (1997), The innovator’s dilemma, Harvard business school press. Articles published in scientific journals Arora A., Merges R. (2004), “Specialized supply firms, property rights and firm boundaries”, Industrial and Corporate Change 13, pp. 451–475. Bureth A., Pénin J. (2007), « Modular innovations and distributed processes: The case of genetically engineered vaccines », European Journal of Economic and Social Systems, vol. 20/2, pp 251-274. Bureth A., Mueller M., Pénin J., Wolff S. (2007), « Brevet, innovation modulaire et collaboration : Le cas des vaccins géniques », Revue d’économie industrielle, n°120, pp 135-154. Bureth A., Pénin J., Wolff S. (2010), “Entrepreneurship in biotechnology: The case of four start-ups in the Upper-Rhine Biovalley”, International Journal of innovation management. Bureth A, Levy R., Pénin J., Wolff S (2004), "The ambivalence of the local practices of patenting within the BioValley network", Chimia, vol. 58, n°11, pp. 796-797 (numéro special: Biovalley Life Sciences Cluster – Strategies and Challenges). Cohen W. M., Levinthal D. A. (1990), « Absorptive capacity: A new perspective on learning and innovation », Administrative Science Quarterly, p 128-152. Cohendet P., Farcot M., Pénin J. (2006) « Entre incitation et coordination : repenser le rôle économique du brevet d’invention dans une économie fondée sur la connaissance », Management international, vol. 10, pp. 65-84. Gambardella A., Giuri P., Luzzi A. (2007), “The Market for patents in Europe”, Research Policy, 36 (8), pp. 1163-1183. Guellec D., Pluvia Zuniga M. (2008), “Who licenses out and why ? Lessons from a survey of European and Japanese firms”, OECD document. Grindley P., Teece D. (1997), “Managing Intellectual Capital : Licensing and Cross-Licensing in Semiconductors and Electronics”, California Management Review, 39, pp. 8-41. Hamel G. (1999), « Bringing the Silicon Valley inside », Harvard Business Review, p; 70- 94. Heller M., Eisenberg R. (1998), “Can Patents Deter Innovation? The Anticommons in Biomedical Research”, Science, vol. 280, pp. 698-701. Jaffe A. (2000), « The US Patent System in Transition: Policy Innovation and the Innovation Process », Research Policy, Vol. 29, p. 531-557. Levin R.C., Klevorick K., Nelson R.R., Winter S. (1987). « Appropriating the Returns from Industrial Research and Development », Brooking Papers on Economic Activity, Vol. 3, p. 783-820. Freeman C. (1991), « Networks of innovators: A synthesis of research issue », Research Policy, vol. 20, p 449-514. Pénin J., Wack J-P. (2008), « Research Tool Patents and Free-Libre Biotechnology: A Unified Perspective », Research Policy, vol 37, pp 1909-1921. Pénin J. (2008), « Enveloppe Soleau et droit de possession antérieure : Définition et analyse économique », Revue d’économie industrielle, n°121, pp 85-102. Pénin J. (2008), “More open than open innovation? Rethinking the concept of openness in innovation Studies”, Document de travail BETA 2008-18. Prahalad C. et Hamel G. (1990), « The core competence of the corporation », Harvard business review. Shapiro, C., 2001. Navigating the patent thicket: cross licenses, patent pools, and standard setting. In: Jaffe, A., Lerner, J., Stern, N. (Eds.), Innovation Policy and the Economy,  Assessment vol. MIT Press. Teece D. (1998), « Capturing value from knowledge assets: The new economy, markets for know-how and intangible assets », California management review. Teece D. (1986), “Profiting from technological innovation: implications for integration, collaboration, licensing and public policy”, Research policy 15, 285-305. Walsh J., Cohen W.M., Cho C (2007), “Where excludability matters: Material vs. Intellectual property in academic biomedical research”, Research Policy, vol. 36, pp. 1184-1203.

Littérature complémentaire

Other references Amin A., Cohendet P. (2004) Architectures of Knowledge: Firms, Capabilities and Communities, Oxford University Press, Oxford. Arora A., Fosfuri A., Gambardella A. (2001), Markets for Technology: The Economics of Innovation and Corporate Strategy, MIT Press, Cambridge, MA. Breesé P. (2002), Stratégies de propriété industrielle, Dunod. Breesé P., Kaiser A., Pompidou A (2004), L’Evaluation des DPI, ed. Gualino. Breese P., de Kermadec Y. (2004), La PI au service de l’innovation , ed. Nathan. Burgelman.R., Maidique M., Wheelwright (2001), Strategic Management of Technology and Innovation. Corbel Pascal (2010), Technologie, innovation, stratégie : de l’innovation technologique à l’innovation stratégique, Gualino ed. Corbel P. (2007), Management stratégique des droits de la propriété intellectuelle, Gualino ed., collection Memento LMD. Cusumano A., Gawer M. A. (2002), Platform Leadership, MacGraw Hill. De Brabandère L. (2003), Le management des idées : De la créativité à l’innovation, Dunod. Foray D. (2002), Economie de la connaissance, éd La Découverte, coll. Repère. Foray D. (2004), The economics of knowledge, MIT Press. Gawer A. (2010), Platforms, markets and innovation, elgar ed. Guellec D. (1999), Economie de l’innovation, éd La Découverte, coll. Repère. Guilhon B. (2004), Les marchés de la connaissance, Economica. Hamel G., Prahalad C.K. (1994), Competing for the future, Harvard Business School Press. Heller M. (2008), The gridlock economy : how too much ownership wrecks markets, stops innovation and costs lives, Basic Books. Hope J. (2008), Biobazaar : The open source revolution and biotechnology, Harvard University Press. Jaffe A., J. Lerner J. (2006), Innovation and its discontents: How our broken patent system is endangering innovation and progress and what to do about it. Jakobiak F. (2006), L'intelligence économique - La comprendre, l'implanter, l'utiliser, Editions d'Organisation. Le Bas C. (2007), Economie et management du brevet, Economica. Loilier T. et Tellier A. (1999), Gestion de l’innovation : Décider, mettre en œuvre, Diffuser, ed. Management société. March J., Simon H. (1958), Organizations, Wiley and sons, New York. Marcon C., Moinet N. (2006), L'Intelligence Economique, Dunod, les Topos. Martinet B., Marti Y-M (2001), L'Intelligence Économique : Comment donner de la valeur concurrentielle à l'information, Ed. d’Organisation. Nonaka I., Takeuchi H. (1995), The knowledge-creating company: how Japanese companies create the dynamics of innovation, New York. Oxford University Press. Porter, M. E. Competitive Strategy: Techniques for Analyzing Industries and Competitors. New York: Free Press, 1980. (Republished with a new introduction, 1998) Prax J-Y., Buisson B., Silberzahn P. (2005), Objectif innovation : Stratégie pour construire l’entreprise innovante, Dunod, Polia ed. Rivette, Kline (2000), Rembrandts in the attic: Unlocking the hidden value of patents, Harvard Business School Press. Rogers E. (1983), Diffusion of Innovations. New York: Free Press. Scherer F. (1970), Industrial market structure and economic performance. Scotchmer, S., 2004. Innovation and Incentives. MIT Press, Cambridge,MA. Simon H. (1947), Administrative Behavior: A Study of Decision-Making Processes in Administrative Organizations, 4th ed. in 1997, The Free Press Encyclopédie de l’innovation (2003) sous la direction de Philippe Mustar et Hervé Penan, ed. Economica. Special Issue Harvard business Review (1997), Innovation. Le financement des stratégies d’innovation - Jean Lachmann - économia (technique de gestion "T6").

Travaux de recherche de l'EM : Veillez à mobiliser au moins une ressource

Peuvent être renseignés les manuels coordonnés, les traductions de manuel, les études de cas traduites etc…
Aucun ouvrage n'a été renseigné.

Modalités d'évaluation

Liste des modalités d'évaluation

Evaluation intermédiaire / contrôle continu 1Autre (date, contrôle surprise...) :
Ecrite et orale (30 min) / en groupe / Anglais / pondération : 50 %
Cette évaluation sert à mesurer LO1.1, LO1.3, LO2.1, LO2.2, LO2.3, LO4.1, LO4.2
Evaluation finaleDernière séance
Ecrite (150 min) / individuelle / Anglais / pondération : 50 %
Cette évaluation sert à mesurer LO1.1, LO1.3, LO2.2, LO2.3, LO4.1, LO4.2
Aucune modalité d'évaluation n'a pour le moment été attribuée à ce cours.